This longitudinal research was designed to understand the dynamic nature of social relationships, as well as the role of social media in teen friendship growth.

State Farm under-performed in Los Angeles County, and this research explored why competitor insurance providers were winning, what LA County residents wanted and needed from insurers, and how State Farm could grow its market share.

This research explored the perceptions and impacts of premium changes and led to actionable recommendations about how to communicate about premium changes more effectively in the future.